IAM offers free advanced driving assessments

UK drivers can benefit for a free taster session in advanced motoring tuition in a campaign from the IAM to improve standards.

IAM President and former world motor racing champion, Nigel Mansell is backing a new campaign from the UK’s Institute of Advanced Motorists to encourage more drivers in the country to become advanced drivers.

The free assessment sessions take the form of an informal drive for an hour with a qualified IAM assessor and is available to any UK licence holder with their own car. Such sessions normally cost a little under £40 but are being offered free of charge if booked before the end of 2015 and provide a friendly and informal way for drivers to see how they match up to the standards of advanced motorists.

The “Love Driving” campaign is part of the IAM’s drive to improve standards across the whole motoring community and takes the light-hearted view that not only does good driving reduce the chances of being involved in collisions but also makes the driver less likely to be shunned after a first date. This surprising conclusion comes after a recent survey that showed that bad driving was one of the top turn-offs on first dates in the country!

Apart from the potential to retain love interest, improved driving also makes motoring more enjoyable, less stressful and less likely to result in road rage incidents, says the IAM.

Commenting on the launch of the Love Driving campaign, 1992 Formula 1 world champion, Nigel Mansell said, “Everyone can benefit from advice on how to drive better. The IAM is offering an amazing free opportunity to give every driver out there a chance to be a safer, more efficient motorist. Each and every one of us has a responsibility to look out for each other on the roads.

“Unlike Formula 1, driving on our roads is not a competition. Keep the racing for the track and take a responsible attitude on the roads so you end your journey smiling, not scowling and your trips will become much more enjoyable and safer.”

In response to Nigel Mansell’s comments, the IAM’s CEO, Sarah Sillars told us, “Nigel is right, this is also a great opportunity for people to do something they have no doubt been putting off for a long time. Everyone gets into a few bad habits in their driving over the months and years and this is the perfect opportunity to put that right. The free taster is an enjoyable low-pressure way of sharpening up those skills, pointing out any areas that need attention and perhaps pave the way for taking part in one of our other courses.”

“This is an unprecedented opportunity for drivers to get a very valuable taster session by an acknowledged expert in the field,” she concluded.

To take advantage of the free sessions, which are available in England and Wales, visit the IAM’s Love Driving page on its website.

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