Making autumn streets safer for vulnerable road users

UK road safety charity makes appeal to drivers to slow down and make residential streets and those around schools safer as the autumn arrives.

A recent survey that road safety charity, Brake conducted amongst 1000 drivers in the UK showed that safety on the streets for vulnerable road users was a concern with over 60% believing that improvements can be made to make the roads safer and 16% stating that they’d had a near miss with a pedestrian or cyclist during the last 12 months.

With the autumn having now arrived and schools starting again, Brake is now appealing to the motoring public to do all that they can in order to make the streets safer in urban areas and particularly for younger road users in residential areas and around schools and shops where Brake recommends a maximum speed of 20 mph (32 kph).

With more than 80% of all children who are killed or seriously injured on the roads being pedestrians or cyclists, there is a pressing need for motorists to be more aware of the vulnerability of these young road users and take responsibility for their safety. Last year, 48 children lost their lives on the roads and nearly 2000 sustained serious injuries.

As part of its campaign to reduce the impact on the country’s children, Brake is running its annual autumn Beep Beep campaign which is a national road safety project designed for nurseries and children’s centres in which children between the ages of 2 and 7 years old take part in activities that are designed to raise road safety awareness not only amongst the children themselves, but also parents and other drivers in their communities.

So far, more than 32,000 children have been registered to take part in Beep Beep days across the country this autumn.

Commenting on the autumn campaign, Brake’s Julie Townsend expressed how important it is to make the roads safer for people to walk and cycle. With so many young children getting ready to take part in Beep Beep days, the charity is also urging drivers to play their part and reduce the risk by slowing down to 20 mph where young people are likely to be using the road.

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Human Factors

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